Written by: Jim McKay, April 5, 2024 Dr. Avir Mitra, emergency medicine specialist at Mount Sinai Hospital in New York City, remembers not being able to sleep one night. Thoughts from the day were especially terrifying as a man with … read more
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Marketing to Baby Boomers: 9 Key Insights Especially Relevant to Healthcare
By Stewart Gandolf, Chief Executive Officer Today, the marketing spotlight often shines on Millennials, Gen Z, and Gen X due to their vast numbers, combined influence, and economic power. However, marketing to Baby Boomers remains vitally important. At approximately 68.6 … read more
Medical Personnel: Emergency Room Violence Is Getting Worse
Written by: Jim McKay, April 5, 2024 Dr. Avir Mitra, emergency medicine specialist at Mount Sinai Hospital in New York City, remembers not being able to sleep one night. Thoughts from the day were especially terrifying as a man with … read more
The Challenges Facing Your Emergency Management Team – Direct Impacts to Staff Sense of Safety
Written by: GCC We have been in the business of partnering with hospitals to produce their custom, quick-reference directories for over 35 years and – not to sound too old – but we have seen the changing times. Years ago … read more
How Employers Can Improve Frontline Worker Mental Health
Written by: Karen Thomas Note: The views expressed by guest bloggers and contributors are those of the authors and do not necessarily represent the views of, and should not be attributed to, Campus Safety. Mental health issues are a new epidemic … read more
Multilocation Healthcare Marketing: Minimum Daily Requirements
By Stewart Gandolf, Chief Executive Officer Do you want to compete in each of your local markets? Do you want to position your healthcare products and services where your target audience actively seeks them? If so, you need a custom … read more
Doctor Marketing: How to Integrate Doctors Into Your Marketing Programs
By Stewart Gandolf, Chief Executive Officer Doctors are central to the success of virtually every multi-location healthcare practice and health system we work with. Moreover, today’s doctor partners have strong opinions about marketing and growing their locations within the larger … read more
Multilocation Healthcare Marketing: Minimum Daily Requirements
Written by: Stewart Gandolf, CEO Healthcare Success Do you want to compete in each of your local markets? Do you want to position your healthcare products and services where your target audience actively seeks them? If so, you need a … read more
Average Data Breach Cost Has Jumped by Nearly $600,000 Since 2020
Written by: Campus Safety Staff (Nov 1, 2023) Despite considerable investments in security technology, data breaches continue affecting companies across the globe and causing them more financial damage than ever, according to data presented by AltIndex.com. The average data breach cost … read more
Harassment of Healthcare Workers More Than Doubled in 4 Years
Written by: Robin Hattersley More than double the number of healthcare workers reported harassment at work in 2022 than in 2018, according to a new report from the Centers for Disease Control and Prevention (CDC). More than 13% reported threats, … read more
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